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Privacy Policy

Last updated May 26, 2019

Have a question regarding your personal data? Click here to visit our Data Subject Access Request tool.

This privacy policy has been compiled to better serve those who are concerned with how their ‘Personally Identifiable Information’ (PII) is being used online. This Privacy Policy applies to visitors of Lectrix’s website ( and its properties: Interference Technology (, Electronics Cooling (, EMC Live (, Thermal Live ( and Engineering the Conversation ( PII, as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website.

What sort of personal information do you collect from me when I visit your blog, website or app?

When ordering or registering on our site, as appropriate, you may be asked to enter information such as:

  • Name
  • Email Address
  • Mailing Address
  • Phone Number
  • Industry
  • Employer
  • Position
  • Potential Purchasing Interest/Time Frame
  • Other Information

These details are meant to help improve your user experience and provide relevant content and advertisements.

When do you collect my personal information?

We collect information from you when you register on our site, subscribe to emails, register for an event, fill out a form, or enter information elsewhere on our website.

How do you use my personal information?

We may use the information we collect from you when you register, make a purchase, sign up for our email, respond to a survey or marketing communication, browse the website, or use certain other site features in the following ways:

  • To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested.
  • To improve our website and better serve you.
  • To send periodic emails regarding your order or other products and services.
  • To follow up with you after correspondence (live chat, email or phone inquiries)
  • To inform you of important updates, such as revisions to the Privacy Policy

How do you protect my information?

We implement a variety of security measures to help protect the privacy of your data and your personally identifiable information. When a user enters, submits, or accesses information on our blog, website, or app, we utilize physical, technical and administrative safeguards including, but are not limited to:

  • We do not use vulnerability scanning and/or scanning to PCI standards.
  • We only provide articles and information. We never ask for sensitive data, such as social security numbers or credit card numbers.
  • We use regular Malware Scanning.
  • Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.
  • All transactions are processed through a gateway provider and are not stored or processed on our servers.

What is your Legal Basis for using/processing my information?

Regarding users from the European Economic Area, our legal basis for collecting and using the information described above will depend on the context in which the information is collected, and what the information concerns.

We collect information from you:

  • where the processing is in our legitimate interests (provided these interested don’t contradict your interests or rights as a user). Our legitimate interests include performing the agenda outlined under the question, “How do you use my personal information?”
  • if we have your consent.

You can always contact us if you have question or concerns about the legal basis on which we collect and use your information. Please contact us using the contact details provided under the “How can I contact you?” section below.

Do you transfer personal data from the European Economic Area to the United States?

Lectrix and its properties are headquartered in the United States. As such, information we collect from you will be processed in the United States. The United States has not sought nor received a finding of “adequacy” from the European Union under Article 45 of the General Data Protection Regulation (GDPR). Lectrix relies on derogations for specific situations as set forth in Article 49 of the GDPR. More specifically Lectrix only collects and transfers to the U.S. if:

  • we have your consent.
  • we are fulfilling a compelling, legitimate interest of Lectrix that is not in contradiction of your rights and freedoms as a user.

Lectrix employs suitable safeguards to protect the privacy of your data and your personally identifiable information, using it only in a manner consistent with the practices described in this Privacy Policy. Lectrix takes additional steps to minimize the risk to your privacy by not collecting or storing sensitive data about you.

How long will you store my personal information?

Lectrix retains personal data for the duration of the user’s business relationship with Lectrix.

What are my rights regarding my personal data?

Governing bodies have varying data protection and privacy laws, such as GDPR, each providing certain rights to the data subjects. For a detailed understanding of your personal rights, please visit the website of your country’s governing body. This Privacy Policy is intended to provide you with information on how Lectrix uses the personal data it collects about you. If you have any additional questions, you may contact us using the contact details provided under the “How can I contact you?” section below.

Additional items/information that you can request from Lectrix are:

  • documentation of your consent.
  • withdraw of your consent/opt-out
  • access to your any personal data that Lectrix may have collected from you, or simply to confirm that Lectrix is processing your personal data.
  • details regarding which trusted business partners may have received data from Lectrix.
  • further information about the purpose of the data processing and how long your data may be stored.
  • a recertification/correction of your personal data if the data being maintained is inaccurate.

Other rights afforded to you:

  • You may refuse the processing of your data, requesting that Lectrix restrict the usage, stop usage, or erase the data entirely.
  • You may lodge a complaint (with Lectrix or your data protection authority) if you feel that you have concerns with the way your data is being handled.
  • You may request that Lectrix stop using your data for direct marketing.

Access to your personal data will be provided to Lectrix users within 30 days. If access cannot be provided within 30 days, Lectrix will provide details about the delay as well as a date when the information will be available to you. If access is denied, Lectrix will provide a detailed explanation regarding the access denial.

You may click here to submit a Data Subject Access Request.

How do I access my personal data?

Simply click here to submit a Data Subject Access Request, and we’ll respond within 30 days.

Do you use ‘cookies’?

Yes. Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser and capture and remember certain information. For instance, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

Unique cookie policies are provided for each of our websites and allow users access to a portal in which cookies deemed not to be Strictly Necessary can be enabled and disabled. The cookie policies can be accessed here:

What do you use cookies for?

  • Understand and save users’ preferences for future visits.
  • Keep track of advertisements.
  • Compile aggregate data about site traffic and site interactions to offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since browser is a little different, look at your browser’s Help Menu to learn the correct way to modify your cookies. You can also enable and disable cookies not considered Strictly Necessary using the cookie portal provided on the cookie policies listed in the question “Do you use ‘cookies’?”

Can I disable cookies in my browser?

Yes. However, if you turn cookies off, some of the features that make your site experience more efficient may not function properly.

Do you disclose my information to third-parties?

We do not sell, trade, or otherwise transfer your Personally Identifiable Information to outside parties unless we provide users with advanced notice. This does not include website hosting partners and other parties who we consider trusted business partners, so long as those parties agree to keep this information confidential. This includes those who assist us in operating our website, conducting our business, or serving our users. We may also release information when it’s release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property or safety.

However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses. Publishing, as a business, has long survived on the back of advertising revenue. As such, at times, as part of your consensual opt-in, you will be agreeing to have your information shared with and receive communications from some of our advertising partners. Such emails will never be sent to you without your consent. Consent can always be withdrawn by click “Unsubscribe” from the bottom of an advertising partners’ communication.

Lectrix has approved all advertisers, and does not allow outside advertisements through third-party ad networks.

Are you responsible for third-party links?

Occasionally, at our discretion, we may include or offer third-party content, products or services on our website. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Do you adhere to the California Online Privacy Protection Act?

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. – See more at:

According to CalOPPA, we agree to the following:

  • Users can visit our site anonymously.
  • Once this privacy policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our website.
  • Our Privacy Policy link includes the word ‘Privacy’ and can easily be found on the page specified above.
  • You will be notified of any Privacy Policy changes on our Privacy Policy Page
  • You can change your personal information by emailing us at

How does your site handle Do Not Track signals?

We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

Does your site allow third-party behavioral tracking?

Lectrix does incorporate third-party behavioral tracking to better serve ads and relevant content. Lectrix has approved all advertisers, and does not allow outside advertisements through third-party ad networks. This means that while you may see advertisements on our websites, these advertisements are only coming from industry-relevant advertisers that Lectrix has direct communication and relation with.

Do you adhere to COPPA (Children Online Privacy Protection Act)?

When it comes to the collection of personal information from children under the age of 13 years old, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States’ consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.

We do not specifically market to children under the age of 13 years old.

Do you adhere to Fair Information Practices?

The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

To comply with Fair Information Practices we will take the following responsive action, should a data breach occur:

  • We will notify you via email within 7 business days
  • We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.

Do you adhere to CAN SPAM Act?

The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We collect your email address to:

  • Send information, respond to inquiries, and/or other requests or questions
  • Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.

To be in accordance with CANSPAM, we agree to the following:

  • Not use false or misleading subjects or email addresses.
  • Identify the message as an advertisement in some reasonable way.
  • Include the physical address of our business or site headquarters.
  • Monitor third-party email marketing services for compliance, if one is used.
  • Honor opt-out/unsubscribe requests quickly.
  • Allow users to unsubscribe by using the link at the bottom of each email.

Can I Opt-Out/Unsubscribe to your emails?

If at any time you would like to unsubscribe from receiving future emails, you can opt-out by sending an email to Additionally, you can follow the instructions at the bottom of each email you receive. We will promptly remove you from ALL correspondence.

How will updates to the Privacy Policy be communicated?

Lectrix regularly reviews this Privacy Policy and may update it at any time. Any updates made will be immediately posted on this page, so you can always check back to review details about the information we collect, how we use it, and under what circumstances we will disclose it. Any time a Privacy Policy update is made, we will alert you via email, ensuring you have accurate information and can take necessary reactive action should you not agree with the new terms.

How can I contact you?

If there are any questions regarding this privacy policy, wish to make a request based on your data rights, or wish to lodge a complaint about the usage of your personal data, you may contact us using the information below.
1000 Germantown Pike
Plymouth Meeting, PA 19462
United States

If you’d like to submit a Data Subject Access Request, click here and a Lectrix representative will be in touch within 30 days.