THE LECTRIX PHILOSOPHY
Whether you supply semiconductors, passive, electromechanical, or interconnect components, or performance materials, we believe in solving your engineering customer’s problem first, as the right way to introduce them to your product.
Problem First. Product Last.
WHO WE ARE
We are electronics engineering marketing specialists.
STRATEGY FIRM
Business Analysis | Strategic Planning | Marketing Plans | Go To Market | NPI | Branding | Messaging
ELECTRONICS INDUSTRY SEO SPECIALISTS
Technical SEO | Keyword and Topic Research | SEO Content Production | Site Audits | Monitoring and Optimization
FULL-SERVICE DIGITAL MARKETING AGENCY
Technical Content | SEO/SEM/CRO | Technical Audience Development | Account Based Marketing | Channel Campaigns | Demand Generation | Social Media | Marketing Technology | Design | Video | PR
INDUSTRY PUBLISHER
Thought Leadership | Lead Generation | eBooks | Whitepapers | Webinars | Blogs
EVENTS COMPANY
Virtual Conferences | Roundtables | Workshops | Webinars
BUILDING BETTER ENGINEERING BRANDS
True branding goes beyond a logo and tagline. Successful engineering brands are built from the success that you bring to your customers, the skills and stories of your engineering teams and the constant innovation in your products.
Tell your unique story, build your brand.
WHAT WE DO
Lectrix connects suppliers of electronic components and materials to their next customer.
PROVEN SUCCESS FOR
Manufacturers and Distributors of: EMI components/materials, FPGAs, Interconnects, LEDs, Power Magnetics, Power Supplies, Relays, Resistors, Semiconductors, Sensors, Switches, Thermal components/materials and Transformers.
WE ARE ALSO AN INDUSTRY PUBLISHER
AND HOST OF INDUSTRY EVENTS
TESTIMONIALS
There are many options when it comes to the marketing of electronic components today. Lectrix has helped us to build a focused strategy that has directly and consistently impacted our bottom- and top-line growth. They are a unique and experienced group of people who come from our industry, and who understand our products, our customers, our channels of distribution and ultimately how to drive component sales.
Ken Bellero, President, Schaffner USA
